Granting writing is hard, why should you submit a proposal for EU funding? 4 benefits to applying



The EU SME Instrument has 2 phases with 2 separate proposals. Phase 1 is a 10-page proposal, plus annexes, where you outline your business and plans for a 6-month feasibility study. Phase 2 is a 30-page proposal, plus annexes, with more in-depth description of your plans for a 1-2-year period.

It’s worth it: if you’re successful you’ll receive non-repayable, equity-free money for your business. Phase 1 is a grant of €50,000, while Phase 2 is a grant of €500,000 – €2.5M

But it takes time to prepare and submit a quality proposal for the EU. Part of the reason for this is because technical writing is hard work. Two native English speakers can debate the structure of a sentence in a grant for twenty minutes.

Writing a proposal for the EU involves following a specific pre-defined format to explain your business to the independent evaluators. This format doesn’t match the evaluation you’ll receive, so it all seems to be a little strange for a first-time applicant.

Part of the challenge is the task of grant writing itself. The style of EU grant writing is not academic, it’s not marketing, and it’s not industry-specific. If it’s the first time you’re putting together an application, it can be overwhelming.

Broadly, there are 4 types of writing:

  1. Expository – the purpose is to inform and explain.
  2. Descriptive – similar to expository, but with more adverbs and adjectives to create imagery and specific details.
  3. Persuasive – stating an opinion and attempting to influence.
  4. Narrative – telling a story, fact or fiction.

Grant writing is expository and persuasive but may have selected areas where descriptive and narrative style are effective. Successful proposals inform the reader about your business, persuade the reader to select your project for funding, and also tell a story with specific details.

Winning the EU SME Instrument is hard work, technical, and competitive.

So why should you still submit a proposal? Obviously, the main reason you apply is because you want to win funding, but there are 3 other benefits:

  1. Writing an EU proposal forces you to generate a serious business plan. It includes the business canvas, unique selling points (USP) of your business, a competitive analysis, and a plan for 6-36 months.
  2. The proposal can be used to pitch investors. EU proposals can easily be adapted for an investor audience, when presenting to venture capital firms, to show your commitment and thorough approach.
  3. If your business is supported by the EU, you can use this for marketing. The grant process is competitive, what better way to show that your business is exceptional, than by

It’s simple: Working with a professional grant writer increases your chances of winning a grant. Contact Fundtra today to discuss your proposal!